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Pmdd Circle Campaign

Campaign

App Design

Brand Identity

Social Media

Problem:

Young women with premenstrual dysphoric disorder (PMDD) often feel isolated and misunderstood, frequently dismissing their symptoms as PMS or stress rather than recognizing a cyclical neurobiological mood disorder. Without accessible community support or early pattern recognition, many navigate debilitating symptoms alone, delaying diagnosis, treatment, and self-advocacy. 

Solution:

Provide a safe and private support space for women during any point of their PMDD journey. Focusing on cycle-aware symptom tracking, pattern recognition, and community chats, PMDD Circle gives women the tools to identify what they’re experiencing, the language to name it, and the community to remind them they are never alone.

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PMDD CIRCLE Presentation_Primary Logo.jpg

 App

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 Social Media

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 Posters

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 Brand Merch

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Journal Merch.jpg
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 Logo Lockups

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